WAN-IFRA to Host Digital Media 2018 Conference in Tsim Sha Tsui, Hong Kong

Chief Executive Officer of WAN-IFRA Vincent Peyregne
Chief Executive Officer of WAN-IFRA Vincent Peyregne

The World Association of Newspapers and News Publishers (WAN-IFRA) will host the 2018 edition of the Digital Media Asia Conference from November 7 to 9, 2018, in Tsim Sha Tsui, Hong Kong. The conference would bring together a cross-functional team to make sure no one misses the many sessions covering everything from content development to business transformation, to product innovation and technological trends.

Digital Media Asia is a three-day event comprising conference, masterclasses, a technology and services expo and the 9th Asian Digital Media Awards, providing valuable case studies, best practices and key takeaways for editorial and strategic decision-making.

To meet growing viewers demand for online video, news publishers have been experimenting with a variety of innovative formats which stray from, or even break the rules of traditional broadcast genres.

The conference will give insights to what works and what doesn’t from CNA Insider, differing engagement strategies for various social platforms and how The Star’s maverick youth portal R.AGE is making money from its investigative journalism, thanks to younger audiences thirsty for social justice.

Speakers to expect at the conference include Yvonne Lim, who set up the CNA Insider in 2016 to target the channel’s documentaries and original made-for-digital feature stories at a digital and social media audience. Now Supervising Editor of CNA Insider at Mediacorp in Singapore, her first move to produce broadcast content was to produce a weekly current affairs series for Channel NewsAsia after 20 years in print media.

Ian Yee, a news editor and executive producer at Star Media Group, behind the multiple award-winning Malaysian multimedia news platform, R.AGE. He manages a team of journalists, video production staff, a number of news platforms, social media accounts, projects, events and campaigns under the R.AGE umbrella.

Topics ranging from transformation and business models; Go Local: driving revenues with communities; natives advertising as premium ad revenue; non- traditional partnerships; digital trends in Asia and China tech; digital subscription; engagement and personalisation; technology product development and innovation.

Exhibitors at the conference would include:

ATC – newsasset is a uniform platform, designed and developed by ATC, supporting a common Content Hub and the ability to converge editorial production for Print, Digital, Radio, TV, even News Agency activities. The platform also addresses the fake news phenomenon, providing specialized digital tools for journalists to validate user-generated content.

Atex – Easy to use content management that makes business fly.

Chartbeat – The content intelligence platform for publishers, believes that today’s content creators need mission-critical insights – in real time and across desktop, social and mobile platforms – to turn visitors into loyal audiences. That’s why our software helps content creators understand what, within their content, keeps people engaged.

South China Morning Post – a leading global news company that has reported on China and Asia for more than a century. Founded in 1903, SCMP is headquartered in Hong Kong, where it is the city’s newspaper of record, with a growing correspondent staff across Asia and the United States.

Vizrt – It creates leading-edge content production tools for the digital media industry, real-time 3D graphics, Sports analysis and video management through integrated video workflow solutions and online publishing tools. Viz Story is a video content creation and distribution tool designed for digital publishers. Come learn more about how Vizrt has helped other media companies produce more content, of high quality, much faster and reach a wider audience than today without the need to increase headcount

For participation in the conference, please visit the link https://events.wan-ifra.org/events/digital-media-asia-2018 to register.